Proof

How we prove every bill.

Every result we bill comes with its date, its place and its evidence. This page shows how we measure, using sample data. Results from businesses in our portfolio are on the case studies page, with their dates and method.

Top rankings

SAMPLE

"plumber near me" · Sep 29, 2026 · top 3 at 18 of 49 points

Named in AI answers

SAMPLE
ASKED CHATGPT · OREM, UT"Who's the best plumber in Orem, UT?"…for fast service, people often recommend Wasatch Home Plumbing, which has strong reviews for…

Named in 21 of 30 daily checks · ChatGPT · September

Paying customers

SAMPLE
Verified Win stamp
31 verified calls14 booked jobs9 paying customers you marked9 leads not counted, with reasons

Every number links to its leads. Open the full sample report

Open a full sample report

How we measure

Google Maps rank

For each agreed search, we check your rank at 49 points across your service area every week, from the same points at the same time of day. A month counts when you hold the top 3 on 60% of the map in at least 3 of 4 weekly checks.

AI answers

Each agreed question includes your city. We ask it every day on ChatGPT, Gemini and Perplexity and save the full answer. We report how often you were named, like "21 of 30", never a made-up rank.

Calls

Every tracked call is recorded and transcribed after a notice. A person reviews it against the written definition before it counts.

Forms

We check that the name is real and the phone or email works before a form counts.

Booked appointments

Counted from your calendar or booking tool. Mark a no-show within 72 hours and it comes off.

Calls from your Google listing

Compared with your usual monthly number, measured before we start. Only calls above it count.

Paying customers

You mark which leads paid you, with the job value if you like. We count only the customers you confirm, and never charge for them.

Leads that don't count stay visible

You see what we did not bill and why. That is how you know the rest is real.

SAMPLE Sample rows for illustration. Your lead list shows the real recording, form or calendar record for each one.

WHENSOURCEWHAT HAPPENEDPROOFCOUNTED?PRICEPAID?
Oct 6 09:42Google Ads, callAC not cooling, booked Tuesday 9:00 on the callRecording 3:12 + calendarBooked$329
Oct 6 11:05Facebook ad, formWater heater estimate, we booked Thursday 2:00Form + calendar recordBooked$329Not marked yet
Oct 6 13:20Google Ads, callAsked about prices, not booked yetRecording 1:40Not billed: no booking$0—
Oct 6 15:02Google Ads, callCaller selling extended warrantiesRecording 0:41Not billed: sales call$0—
Oct 7 08:40Facebook ad, formSame person as Oct 6, asking to rescheduleForm + phone checkNot billed: same person$0—
Oct 7 16:02Google Ads, callExisting customer asking about an invoiceRecording 2:10Not billed: existing customer$0—

Results from our portfolio

Our case studies show paid-ads, local-search and AI-answer work from businesses in our portfolio and the specialist companies behind it.

Each result carries its source and disclosure. Booked value is not called revenue, portfolio businesses are identified, and historical proof is never presented as a new campaign result.

Explore the case studies

What we never claim

  • That we can guarantee #1 on Google or ChatGPT
  • That leads are "ready to hire"
  • Totals we can't show you the leads behind
  • Results from other businesses as if they were yours
Evidence standard

Every case earns its label.

A grade describes the completeness of the public evidence—not the size of the result.

Evidence A

Dated measurement

Query, market, engine, date window, public source and limitations are present.

Evidence B

Linked support

A public source and limitations are present, but structured measurement fields are incomplete.

Evidence C

Context only

Historical or contextual evidence that is not presented as proof of current causation.

Start with your own proof

See where you show up on Google Maps and in ChatGPT today, dated and sent by a person.

Free. See where you rank on Google Maps and what ChatGPT says about you, checked by a person and sent as dated screenshots, usually the same day. No call needed.

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