An agency bills you every month. We bill per booked appointment.
Most marketing agencies charge a monthly fee and send you the ad bill on top. With Proven & Found, we pay for the ads and you pay only when a new customer books.
Side by side
| Question | Proven & Found | Typical retainer agency |
|---|---|---|
| Who pays for the ads | We do, if you’re approved | You do, on top of the monthly fee |
| What you pay for | Booked appointments that meet the written rules | The agency’s work, every month |
| Price | $79–$499 per booked appointment, by trade, written down before launch | Hook Agency, for example, lists starting fees of $2,000 a month for Google Ads and Local Services Ads, $3,000 for Meta ads and $2,800 for SEO |
| If nobody books | You pay $0 | The monthly fee is still due |
| Competition | One business per trade in each area | Depends on the agency |
Competitor details come from their own pages, checked October 21, 2026. See the sources below. Prices and terms can change.
Ads we make when we pay for your campaign.
- Leads
- 251
- Per lead
- $7.66
- Spent
- $1,924
14 calls paid for by one average booking
- Calls from the ad
- 18
- Click rate
- 7.2%
Video ads we made for businesses in our portfolio. Numbers come from each Meta ad account, lifetime to Oct 20, 2026. Leads are form fills. They show what these ads did, not what yours will do.
Black Car IQ has taken 740 paid bookings worth $335,976 on Shopify since November 2021, from every source, not only ads.
Search ads we wrote for businesses in our portfolio. Ad costs, clicks, calls and bookings come from each Google Ads account, lifetime to Oct 20, 2026. Black Car IQ’s average booking is from its 740 paid Shopify orders since November 2021, from all sources. Not every click or call becomes a booking.
An agency is the better choice when
- You want a new website or brand work
- You would rather own every ad account and pay Google and Meta yourself
- You want one team for everything, whatever it costs
The short version
If you want to pay only when the calendar fills, apply for a campaign we pay for. If you want a full-service team and can carry a monthly fee plus ad spend, an agency fits.
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