Questions owners ask
Leads
Do you promise paying customers?
No. We run the ads, book appointments onto your calendar and prove where each one came from. We can't promise how many will book or buy; your team closes the sale. Your report counts the ones you mark as paid.
Do you take a cut of my jobs?
Never. You pay per verified lead or a flat plan. Paying customers are counted in your report, not billed.
What counts as a lead?
A first-time caller asking about a service you offer in your area, a checked form or a booked appointment. The full list is in your agreement and on our lead definitions page.
What if a lead is junk?
Dispute it within 7 days and pick a reason. A person checks the recording or form within 3 business days. If it does not meet the definition, it comes off your bill.
Are my leads shared with other companies?
Never. Every lead is yours alone.
Can you guarantee #1 on Google or ChatGPT?
No, and no one honestly can. We bill only for results that meet the written definition.
Money
When am I charged?
Once a month, after the dispute window closes. You get a statement with every lead 3 days before the charge.
Can I cap what I spend?
Yes. You set a monthly cap. Leads past it are still delivered, and they are not billed. We alert you at 80% and 100%.
What is the $249 platform fee?
It covers call tracking, recordings and review. It counts toward your lead fees, so you pay the platform fee or your lead fees, whichever is larger.
Who pays for the ads?
On a Booked campaign, we do. Proven & Found pays the Google or Meta spend and the ads, books the appointments, and you pay a fixed price per booked appointment that meets the written rules. If you would rather pay for your own ads, our managed pay-per-lead pricing and monthly plans are still available.
What if a campaign doesn’t work?
The cost is ours. Our spend is never billed to you. You pay only the agreed price for results that meet the written rules, and only after the 7-day dispute window.
How does the application work?
Apply in about 2 minutes. A person reviews your services, market, reviews, follow-up speed and tracking, then replies within 2 business days with which tiers we will pay for and a written Growth Report. Before anything launches, we agree in writing on what counts, the price, your territory and a monthly cap. Applying does not guarantee approval or lead volume.
Are the first 3 booked appointments really free?
Yes, on a campaign we pay for. Your first 3 booked appointments that meet the lead definitions are not billed, and billing starts with number 4. It applies once per business.
What if I’m only approved for Found?
That is the most common start. We pay for your AI-answer and Google Maps work, and you pay nothing until your agreed result shows up in a dated screenshot. Your Growth Report lists what to fix before ads we pay for make sense, such as reviews, follow-up speed or tracking, and you can ask for a new review after 60 days.
Who answers the calls?
You do. Calls from your ads ring straight to your phone, and a call you answer and book counts as a booked appointment, confirmed by the call recording. We book your form leads onto your calendar. Answer during your posted hours and return missed calls within 30 minutes. Missed calls are never billed.
How long is the contract?
Pay per lead is month to month. Monthly plans are month to month too, and the monthly fee starts only after your Verified Win. Cancel online any time.
Can I switch between pay per lead and a monthly plan?
Yes, at the start of any month.
Services
Which services do you lead with?
Google and Meta ads we pay for, billed per booked appointment, for businesses that are a strong fit. If ads aren’t a fit yet, Found covers AI answers and Google Maps at $0 until proven. Reddit and Quora answers are a small pilot.
How do Reddit and Quora fit into AEO?
Useful, disclosed community participation can help buyers research a company and can become part of the third-party material AI systems cite. We never impersonate customers, buy votes or ignore community rules.
Do you record my calls?
Calls to your tracked number are recorded, and each one starts with a notice that it is recorded and may be analyzed by AI. The recording is how a booked call is confirmed. We never answer your calls.
Who owns my listing, ad accounts and recordings?
You own all of it: your Google listing, website, ad accounts, ads and videos, landing pages, recordings and lead records, including on campaigns we pay for. We build those campaigns in an ad account in your name, with us as admin and our card paying for the ads. Tracked numbers can move to you if you leave, subject to the phone carrier's rules.
I already run Google Local Services Ads. Should I stop?
No. Keep them. We can manage them, and we never bill you for those leads.
Do you post fake reviews?
Never. We don’t write, buy or post reviews for you.
Fit
Which businesses do you work with?
Local businesses in home repair, home projects, roofing and restoration, home care, auto, property management, moving, commercial services, fitness, pets and events. Found work, paid for by us, fits most of them. Booked campaigns are approved one business at a time, and we work with one business per trade in each service area.
What counts as my area, and can you hold it?
We take one business per trade in each area. Your area is your town, or in a large city, the part of the city named in your agreement. If yours is open, we can hold it for 7 days while you decide. A hold is free and isn’t approval.
I run a med spa, dental office, real estate team, law firm or insurance agency.
You can use our monthly plans. Per-lead fees in these fields need a legal review first, so we do not offer them yet.
I have more than one location.
Each extra location of the same business in the same metro is 70% of the base price.
What do you need from me?
Manager access to your Google Business Profile, admin access to your ad accounts, call forwarding through your tracked numbers, and your calendar. Then contact form leads within 24 hours and mark no-shows within 72 hours.
Your next customers are searching right now. See where you rank.
Your Google Maps rank and what ChatGPT says when someone in your town asks. Free, dated, checked by a person.
Rather talk? Request a call